What Is A Keyword Search?

A keyword search is a method or tool for finding information on a particular topic from an electronic database. Using keywords in a search query is the most popular method for finding information from search engines, online library catalogs, web directories, databases, and other Internet resources.

You can use one, two or more words in a keyword search. Search engines will provide keyword search results containing both the exact keywords and related words, based on your query. Synonyms may be included as well.

Ever search engine will produce different results. Each has its own criteria for listing results based on your query. Internet search engine sites do not organize content by category headings like web directories, for example. They provide a keyword search box for searching. Web directories often offer combined features of subject category listings with a keyword search.

Keyword searches allow searchers to find relevant information without being very familiar with a topic. When looking for information, searchers will refine their keywords as new information is discovered, to narrow or expand the information displayed.

With the increasing utilities of search engines, there are numerous techniques for enhancing keyword search performance. To find an “exact” match for your search query, use [keyword]. To find your target keyword in a phrase, use “keyword”, to find variations in the order of your keyword and synonyms, don’t use any punctuation.  Google also offers searchers the ability to visualize and expand search results with cool tools like Google’s Wonder Wheel (see below for a tutorial on how to use it) and others. Experimentation is key to finding exactly what you’re looking for in a keyword search, so don’t be afraid to dive right in.